Covid-19 has caused unprecedented economic upheaval and has impacted employees of all levels and businesses in all industries. Our goal is to create partnerships between talented and driven students who have lost internship opportunities, in combination with an alumni mentor, with local businesses in the Hamilton area to help the local economy thrive in the face of disruption caused by Covid-19.
Covid-19 has caused unprecedented economic upheaval and has impacted employees of all levels and businesses in all industries. Our goal is to create partnerships between talented and driven students who have lost internship opportunities, in combination with an alumni mentor, with local businesses in the Hamilton area to help the local economy thrive in the face of disruption caused by Covid-19.
ABOUT OUR RESOURCES FOR BUSINESSES
Both businesses and students are feeling the impacts of Covid-19. Businesses have faced immense hardships as a result of COVID, especially small businesses. We offer a range of services where all work is done on a pro-bono basis, and the goal is for both students and businesses to benefit. To ensure the quality of work, students would receive training and be overseen by an alumni mentor who would keep track of their progress and help them overcome any problems. By connecting small businesses with talented and driven Colgate students, we hope our program could make a difference in the local community through a wide variety of projects based on each business's needs. Many students have fond memories and personal connections to local businesses and would be ecstatic to have a chance to help them.
Our goal is to help businesses fix problems caused by Covid-19 and to help them succeed, in what is becoming the new normal, by overcoming challenges. Because of Colgate students' diverse interests and experiences, our program can cater to a variety of business needs. Currently, the Raider Business Assistance Cooperative is proud to offer a diverse suite of services, via remote internships, to prospective businesses including:
Advertising and Marketing:
Students will work with businesses to increase customer engagement, promote product/brand awareness, and develop multi-channel strategies for success. Students can help businesses create or better harness social media to bring their product/brand to a wider audience. Additionally, students can assist businesses by creating brand strategy plans and designing and implementing advertising campaigns to be implemented in the local area.
Web Development:
Studentss with experience in computer science, user interface design, or development can help businesses implement technological innovation. Students can help businesses create a website to refine and improve an existing webpage. Additionally, students can work with groups of businesses, like restaurants, to create more efficient ways of conducting business in the face of Covid-19.
Creative Design and Production:
Students can help businesses express what defines them and what makes them unique through various forms of media including logos and videos. Interns, often in conjunction with advertising and media interns, can work to create memorable brand images that stand out and ensure companies remain visible. Additionally, students can utilize production software to help create or refine advertisements, posters, and other media.
Research and Consulting:
As the world increasingly turns to data to drive decision-making processes, businesses can utilize students to be on the cutting edge of this trend. Students can utilize a variety of resources to gather data and compile research, based on a defined set of goals provided by the company. Then, utilizing a variety of analytics tools, students can unlock the meaning of what they gathered and present it to the business so that the business can make the best possible decisions to achieve its goals.